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Maersk required a powerful immersive experience that would help bring to life its redefined corporate purpose for new talent starting their careers with the company.
A 7 day immersion in Kenya was delivered that enabled participants to connect with the positive impact that trade has on communities. The module challenged the participants to experiment, explore and engage with local culture, communities and work on real business challenges as part of their learning.
The programme supported 63 young executives across the 7 days, working in teams with coaches and partner organisations. 97% reported an enhanced ability to function in intercultural environments and 78% felt the experience deepened their understanding of the corporate purpose.